The tower occupies the site vacated by the Chicago Sun-Times, one of the city's two major newspapers. It is located at the foot of Rush Street, just west of the Wrigley Building and the Michigan Avenue Bridge and just east of Marina City and 330 North Wabash. Sitting along a jog on the north side of the Chicago River, it is highly visible from locations to the east along the river such as the mouth at Lake Michigan, the Lake Shore Drive Overpass, and the Columbus Drive Bridge.